With a handful of clients you get by. As volume grows, operations stall, because every step waits on someone notifying someone. The deal closed but delivery doesn't know. The contract was signed but finance only finds out days later.
The client calls asking for an update because nobody refreshed the status. The manager dives into ops to put out fires, and the strategy they should be driving slides to the back burner.
The bottleneck isn't talent, it's manual process where integration should be. Central de Projetos connects the areas and keeps operations running without you in the middle of every step.