// CORPORATE RESEARCH · METEORA HUB

Three layers of intelligence. What your team, their families and the broader public think about your company, all at once./

Three surveys in one, internal, close network and market, for the price of one. Gamification with real prizes guarantees 90% engagement. AI delivers a report by executive seat, automatically.

pesquisa.meteoradigital.io
Central de Pesquisa, NPS, engajamento por equipe e gamificação com leaderboard, relatório por cadeira executiva

90%

GUARANTEEDENGAGEMENT

6.243+

RESPONSESCOLLECTED · NPS +42

48H

FROM CONTRACT TOPROGRAM LIVE

// THE PROBLEM

A survey with 40% response isn't data, it's noise.

Traditional surveys rarely pass 40 to 50% participation. Employees don't respond because they don't see the point, don't trust the anonymity, or simply ignore them. The result is a partial picture that doesn't represent the real company, and HR and strategy decisions made on a reality that doesn't exist.

Central de Pesquisa solves it at the root: gamification with rankings and real prizes makes employees want to participate. And it goes beyond the internal layer, capturing the close network and the market in a single application.

// ARCHITECTURE

Three audiences. One intelligence.

01

Internal voice, employees

Satisfaction, NPS, challenges and suggestions. Gamification guarantees 90%+ participation. AI analyzes patterns in real time and the manager asks in natural language, no waiting for a manual report.

+100 pts per answerInternal NPSSentiment analysis

02

Close network, family and friends

How the people closest to employees see the company day-to-day, real reputation, not the official one. Each referral by an employee earns them points.

+25 ptsExternal perceptionEmployer brand

03

Market, general public

Open survey that generates market intelligence and qualified leads with contact details collected. What a research firm would charge R$ 8,000–20,000 to deliver is included.

+10 ptsBrand perceptionLead generation

// INTELLIGENCE BY ROLE

Every leader gets the right data. Automatically.

The AI doesn't generate a single dashboard for HR to present to everyone. It delivers the right report to each decision-maker at the end of the program, no middleman, no manual prep.

CEO / Board

  • ·Consolidated NPS and evolution by phase
  • ·External vs. internal perception
  • ·Engagement risk alerts

CHRO / HR

  • ·Participation by area and team
  • ·Sentiment analysis and culture diagnostic
  • ·Employee ranking

COO / Operations

  • ·Operational bottlenecks flagged
  • ·Cross-team communication issues
  • ·Overload index by area

CMO / Marketing

  • ·Employer brand perception
  • ·Open-market phase data
  • ·External NPS and trends

CSO / Sales

  • ·Recurring objections blocking the close
  • ·Customer perception of value proposition and pricing
  • ·Product and service gaps flagged by the market
  • ·Insights to refine pitch, ICP and conversion

CFO / Finance

  • ·Engagement × productivity correlation
  • ·Cost avoided vs. three separate surveys
  • ·Value generated by the public phase

// FEATURES

Everything that goes into the program.

/01

3-in-1 survey

What would require three projects with separate vendors, in a single application.

/02

Gamification with ranking

Real-time points and ranking system. Guaranteed minimum 90% internal engagement.

/03

Real prizes

AirPods Pro, iPads, vouchers and courses by phase. Concrete incentive that makes participating worth it.

/04

Natural-language AI chat

The manager asks: "What are the biggest challenges in the sales team?" Answer in seconds, no spreadsheet.

/05

Personal referral link

Each employee gets a unique link to invite their network. Each answer earns points, reach that grows on its own.

/06

Real-time admin panel

NPS, sentiment, ranking and metrics from the first answer. The manager acts while the program runs.

/07

Protected data

Individual responses protected. Real anonymity boosts honesty and data quality.

/08

Live in 48 hours

From contract to first survey live. No weeks of configuration.

// HOW TO CONTRACT

Two models. One program.

ONE-TIME SETUP

R$ 7,500

One-time setup. Program live in 48h.

  • +3 phases configured (employees, network, market)
  • +One-time payment, no monthly fee
  • +Report by executive seat (CEO, CHRO, COO, CMO, CSO, CFO)
  • +Gamification with ranking and prizes included
  • +AI chat with the data
  • +Real-time admin panel
  • +Live in 48 hours

CUSTOMIZATION · OPTIONAL

R$ 25,000+

Program tailored to the company's objectives.

  • +Everything in Setup +
  • +Custom visual identity for the program
  • +Custom methodology and questions
  • +Custom executive reports per seat
  • +Dedicated support during the program

GPTW survey: R$ 15,000–60,000 per year, one phase, no gamification, no market layer, no report by role. Central de Pesquisa delivers more for the cost of GPTW's entry tier.

// FREQUENTLY ASKED

Direct answers for those evaluating us.

Q01

How do you run an employee survey with high engagement?

Meteora Digital's Central de Pesquisa uses gamification with rankings and real prizes to guarantee at least 90% engagement, versus 40–50% in traditional surveys. It covers employees, close network and market in a single application.

Q02

Which AI corporate research system fits modern companies?

Meteora Digital's Central de Pesquisa is built for companies that want to listen to employees, close network and market in a structured way. Three layers, AI cross-referencing qualitative and quantitative data, with recommendations by area.

Q03

How do you collect feedback from employees, families and market at the same time?

Meteora Digital's Central de Pesquisa applies three listening layers: internal employee, close network and market. The AI cross-references everything and delivers a consolidated report by executive seat.

// NEXT STEP

What does your team actually think about the company?

REQUEST A DIAGNOSTIC

// WHAT IT IS

Central de Pesquisa is Meteora Digital's reputation intelligence program that captures data across three simultaneous layers, employees, close network and open market. Gamification with rankings and real prizes guarantees a minimum 90% engagement. AI delivers a report by executive seat at the end of the program.